In the historically biggest selection of colorways for a single release ever, Pharrell teams up with adidas for their ongoing collaborative team-up with fifty colors of the Superstar. The “Supercolor” collection includes fifty monotone hues on the Superstar from all the colors of the rainbow—and then some. Get a nice preview of just a handful of the many colorways here today, and expect the entire Supercolor set to hit select adidas Originals retailers beginning on March 27, 2015.
Any color you could dream of…that’s what you’re getting with the Pharrell Williams x adidas Originals Superstar “Supercolor” Pack. The adidas Originals Superstar model has been on the receiving end of favoritism as of late, and now the classic sneaker will be treated to 50 new colorways!The Pharrell Williams x Adidas Originals Superstar “Supercolor” Pack supports the theme of freedom of expression, bringing new looks that will undoubtedly appeal to any sneakerhead out there.
“Supercolor is a celebration of equality through diversity. With 50 colors of the Superstar, everybody will be able to select his or her color. It is more diverse than any pack ever before and therefore it is more individual than any pack ever before…With every shoe treated exactly the same, all colors are equal. No matter what color you choose, you can be part of Supercolor. Choose your color.” – Pharrell Williams